answer the 2 simple questions listed below. Send it to me as WORD attachment. (Double space +min. FONT 12 ( TAHOMA ). Both articles can be downloaded FREE by going to “Google Scholar” searching the articles by searching Luke C N.GThe 2 articles are:(a) “Marketing Myopia- by Luke.C.Ng An update: How Theordore Levitt Changed Our World? (A Look at The Impact on Corporate Management After 5 Decades)”, Luke C. Ng, published by Journal of Marketing Management — You should have read it since I assigned it last week. (b) “Best Management Practices”, by Luke.C.Ng ., published by Journal of Management Development. Here are the questions 🙁 a ) In YOUR OWN WORDS, briefly explain HOW Ted Levitt changed our world? Use examples from the article Marketing Myopia”( b ) In YOUR OWN WORDS, briefly explain what are the best management practices? Use examples from the article “Best management practices”
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