bmgt 330 week 4

Business Opportunity Assessment Action Plan


Complete the following assessment form by answering questions and or

completing tasks set forth in the four assessment areas. Use the answers and data

collected to summarize and evaluate the potential for success of the new business


1. Why do I want to start this business?

2. Do I have the ability and personal commitment to run this business?

3. Why is this idea likely to be successful?

• Who is the Customer?

• What do they look like (demographics)? RESEARCH

• Do they have the money to by the product (likely price of the item

vs. demographic income)?

• Does the product or service solve a problem or fulfill a need the

would justify a customer buying the product?

• Are the customers likely to be repeat customers?

• Why will a customer come to you rather than your competitor?

• Collect data on your competition by searching the internet for

existing and potential competition for your new idea. Research by

reviewing competitor’s ecommerce websites and local

newspapers, journals or newsletters to get an idea of who your

customers would be, what they do with the idea of why your

product would stand out from the others.

4. Do you have the money to start this business?

• How much will it cost to start the company?

• How much money will you be able to contribute personally?

• Where will additional funds come from if needed?

5. Assess the Market

• Create a focus group using friends, family or classmates asking

their ideas via survey or interview as to the validity of the

customer need and desire for the product or service. And/Or

• Create groups on social media and ask their general impressions.

In both suggestions, be sure to ask if they would buy the product

AND how much they would pay for the service or give the price

you want to charge and ask if they would pay that price. Research

may be needed to develop the best questions but not required.


• What major points did you learn about the strength of your startup


• What did the data from the market analysis and competitor review

tell you about the likelihood of success in the marketplace?

• Is the business likely to be successful? If so why, if not why not?

• If not or if the evaluation suggests modifications of the idea what

would you do? (Do not continue in the course with an idea that

will not make money. Contact the instructor for direction.)

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more
error: Content is protected !!
Open chat
You can contact our live agent via WhatsApp! Via + 1 3234125597

Feel free to ask questions, clarifications, or discounts available when placing an order.

Order your essay today and save 20% with the discount code CLASS