Individual Company Analysis

Study Subject: Microsoft 4 – 6 pages, typed, line spacing at most 1.5, one-inch margins, 12-point Times New Roman font. Use bullet points to explain or justify all of your assessments. For example, in the SWOT analysis, you must include a bullet point for why you have chosen each of the Strengths or Weaknesses and another bullet point for each of your ratings from 1 to 10. Do this for the 5 Forces Analysis and the Weighted Competitive Strength Assessment as well. Note that the page limit has been expanded to allow you to do this. Use bullet points for all your writing making sure you are clear & concise. Your report should be well organized and well written with no misspellings and no grammatical errors. The kind of report you would be proud to give to your boss next year. Requirements: 4-6 pages Give the Business Model, Vision & Mission Statement for your company. Do a 5 Forces Analysis of the industry; assess overall industry forces. Do good profit opportunities exist in this industry? Explain with bullet points. List the firm’s key competitive Resources and Capabilities. Identify the firm’s capabilities are core or distinctive. Explain with bullet points. Assess the competitive power of the company’s key Resources & Capabilities. Do a SWOT Analysis for the company. Assess the internal & external pressures facing the company; explain using bullet points Do a Weighted Competitive Strength Assessment against two other rival companies (you must use at least 6 key Competitive Strength Measures). Recommendations 1 for each issue, weakness, opportunity & threat you have identified. Many of you will analyze companies with important international operations and sales. In this case, explain the company’s international strategy using concepts from chapter 7: single country export strategy, a licensing strategy, a franchising strategy, acquisition, strategic alliances or joint ventures. Many of you will analyze diversified companies with several business lines or units. In this case, use the concepts from chapter 8. You should answer whether the company is pursuing related or unrelated businesses. Do a Business Attractiveness Assessment for three of the diversified company’s industries. Do a Weighted Competitive Strength Assessment of three of the company’s business lines or units. Finally set up a 9-cell matrix and interpret the results. Give the Business Model, Vision & Mission Statement for your company.
Do a 5 Forces Analysis of the industry; assess overall industry forces.
Do good profit opportunities exist in this industry? Explain with bullet points.
List the firm’s key competitive Resources and Capabilities.
Identify the firm’s capabilities are core or distinctive. Explain with bullet points.
Assess the competitive power of the company’s key Resources & Capabilities.
Do a SWOT Analysis for the company.
Assess the internal & external pressures facing the company; explain using bullet points
Do a Weighted Competitive Strength Assessment against two other rival companies (you must use at least 6 key Competitive Strength Measures).
Recommendations 1 for each issue, weakness, opportunity & threat you have identified.
Many of you will analyze companies with important international operations and sales. In this case, explain the company’s international strategy using concepts from chapter 7: single country export strategy, a licensing strategy, a franchising strategy, acquisition, strategic alliances or joint ventures.
Many of you will analyze diversified companies with several business lines or units. In this case, use the concepts from chapter 8. You should answer whether the company is pursuing related or unrelated businesses. Do a Business Attractiveness Assessment for three of the diversified company’s industries. Do a Weighted Competitive Strength Assessment of three of the company’s business lines or units. Finally set up a 9-cell matrix and interpret the results.