You work as a communication specialist at Warby Parker, reporting to co-CEO David Gilboa. respond to this challenge:
You’re helping Gilboa prepare a report about the company. Gilboa characterizes the report as a “public business plan,” in that it will discuss the company and its objectives, strategies, and operations without disclosing the sort of confidential information that a typical business plan includes. The secondary audience includes potential investors, employees, and business partners.
To help overcome shoppers’ reluctance to eyewear online, Warby Parker offers Try-On in the stores, giving them to opportunity five pairs of frames, try them on in the stores, then decide which pair they would like to . This gives shoppers lots of time to try on the frames they are considering and get the opinions of family and friends.
On the job (Internal, Unsolicited Proposal)
Write a 3-5 page internal proposal to your boss or supervisor. Select one of the topics below listed as 1-4, and make sure to include it as one of your headings. Remember to include additional headings or sub-headings for each section in the proposal that explain this program- i.e. Background, Solution, Recommendation. Make sure to correctly identify and analyze your audience, as well as any possible secondary audiences. Usually, the person to whom you submit your proposal is in a position to the implementation of the change recommended.
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