7/1/2021 Preview Rubric: Key Question Discussion (20 Points) – 3SU2021 Virtuous Marketing (BADM-705-01A) – Indiana Wesleyan University
https://brightspace.indwes.edu/d2l/lp/rubrics/preview.d2l?ou=143614&rubricId=430167&originTool=quicklinks 1/3
Key Question Discussion (20 Points)
Course: 3SU2021 Virtuous Marketing (BADM-705-01A)
/ 10
Criteria Excellent Competent
Needs
Improvement
Inadequate/Faili
ng
Criterion Score
Quality of
Posts
10 points
Posts address
the prompt(s)
thoroughly.
Posts are well
developed, refer
to relevant
course concepts
(with citations
and references),
and provide clear
evidence of
critical thinking.
Posts include
questions and/or
observations that
add greater
depth and to and
advance the
discussion by
introducing new
ideas and
sources.
Posts
demonstrate
kind
professionalism.
9 points
Posts address
the prompt(s)
adequately.
Posts refer to
relevant course
concepts (with
citations and
references) and
provide clear
evidence of
critical thinking.
Posts include
questions and/or
observations that
add greater
depth to the
discussion by
introducing new
ideas and
sources.
Posts
demonstrate
kind
professionalism.
7 points
Posts address
the prompt(s),
but are limited in
refering to
relevant course
concepts (with
citations and
references) and
providing clear
evidence of
critical thinking.
Posts include
questions and/or
observations, but
are limited in
how they add to
the discussion.
Posts
demonstrate
some need for
kind
professionalism.
0 points
Posts do not
address the
prompt(s), refer
to relevant
course concepts
(with citations
and references),
and/or provide
evidence of
critical thinking.
Posts do not
include questions
and/or
observations to
add to the
discussion.
Posts do not
demonstrate
kind
professionalism.
7/1/2021 Preview Rubric: Key Question Discussion (20 Points) – 3SU2021 Virtuous Marketing (BADM-705-01A) – Indiana Wesleyan University
https://brightspace.indwes.edu/d2l/lp/rubrics/preview.d2l?ou=143614&rubricId=430167&originTool=quicklinks 2/3
Total / 20
/ 5
/ 5
Criteria Excellent Competent
Needs
Improvement
Inadequate/Faili
ng
Criterion Score
Evidence of
New
Knowledge
Communicatio
n
5 points
Posts include
clear evidence of
new knowledge
by including
connections
between
research and
experience.
Posts includes at
least one (1)
reference from
the course
textbook or
provided
resources and
one (1) new
journal article for
a total of a
minimum of two
(2) references.
4 points
Posts include
some evidence
of new
knowledge by
including at least
one (1) reference
from the course
textbook or
provided
resources and
one (1) new
journal article for
a total of a
minimum of two
(2) references.
3 points
Posts include
limited evidence
of new
knowledge by
including at least
one (1)
reference.
0 points
Posts do not
provide evidence
of new
knowledge.
5 points
Communicates
clearly through
the effective
control of
grammar and
spelling.
Applies APA
style
appropriately.
4 points
Communicates
clearly through
the control of
grammar and
spelling, with
only minimal
errors.
Applies APA
style, with only
minimal errors.
3 points
Communication
is not as clear
due to a few
issues with the
effective control
of grammar and
spelling.
Attempts to
apply APA style,
but is
inconsistent.
0 points
No
communication
or
communication is
not as clear due
to many issues
with the
effective control
of grammar and
spelling.
Significant errors
in applying APA
style or no
attempt to use
APA.
7/1/2021 Preview Rubric: Key Question Discussion (20 Points) – 3SU2021 Virtuous Marketing (BADM-705-01A) – Indiana Wesleyan University
https://brightspace.indwes.edu/d2l/lp/rubrics/preview.d2l?ou=143614&rubricId=430167&originTool=quicklinks 3/3
Overall Score
Excellent
19 points minimum
Competent
17 points minimum
Needs Improvement
15 points minimum
Inadequate/Failing
0 points minimum
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