Analyzing Visual Rhetoric Pick a recently-published image (within the last year) that presents an argument. If youd like you can pick the image that you selected for the visual rhetoric discussion. Do not use the jewelry ads from the previous page–those are just for practice. Write a well-organized essay in which you analyze the rhetorician’s purpose and intended audience strategies and the effectiveness of those strategies. In other words how does the rhetorician make an argument and to what extent is it successful? Requirements:1. Explain the argument of the image2. Explain how the rhetorician uses three appeals of rhetoric (ethos logos pathos)3. Analyze the overall effectiveness of the image4. College essay format 5. Do not discuss whether or not you agree with the argument6. Include a picture of the image at the end of your essay7. Use MLA format8. Works Cited9. 3-4 pages Tips: Please see the grading rubric and see Chapter 14 and Chapter 6 for more help. See Chapters 2 3 and 4 for more about rhetorical appeals. 103 103 This criterion is linked to a Learning OutcomeORGANIZATIONORGANIZATION• Engaging and relevant intro strategy• Topic sentences of appropriate scope• Transitions between paragraphs• Transitions within paragraphs• Logical order of ideas and paragraphs• Engaging and relevant concluding sentences 5 pts This criterion is linked to a Learning OutcomeTHESISTHESIS:• Effective thesis statement: clear specific on-topic original debatable appropriate scope analytical (tells “how”)• Your thesis makes an argument• Underlined thesis appears near the end of introduction• Thesis-driven essay—the whole essay proves the thesis 5 pts This criterion is linked to a Learning OutcomeSUPPORT + ANALYSISSUPPORT AND ANALYSIS:• Specific evidence: (see the prompt for requirements)• Integrated quotations and parenthetical citations• Thorough and thoughtful analysis of evidence (proves the thesis)• No unsupported claims• More analysis than support or summary• Analysis demonstrates critical thinking 5 pts This criterion is linked to a Learning OutcomeREQUIREMENTSREQUIREMENTS:• Compelling and relevant title with proper format and punctuation• Follows directions on the prompt• Meets the requirements listed on the prompt• Meets the length requirement• Uses MLA format• Includes Works Cited page in MLA format• No logical fallacies 5 pts This criterion is linked to a Learning OutcomeMECHANICS AND LANGUAGEMECHANICS AND LANGUAGE:• Sentence variety• Parallel structure• Academic tone• Common errors: fragments run-ons comma splices subject verb agreement verb tense pronoun agreement and reference commas apostrophes capitalization awkward or incoherent wording missing or incorrect articles or prepositions~I will circle the first five/five most significant grammatical errors. If there are more than five errors I will note error patterns in my overview comments. 5 pts Total Points: 25 I attached my outline for the essay down below.I also attached the advertisement picture as well. Requirements: 3-4 Pages Intro with underlined thesis Body paragraphs with topic sentences and specific examples Conclusion that echoes thesis and includes a “so what?” ‘
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